Invoke the Imagination with These 2021 Winter Fashion Trends
Invoke the Imagination with These 2021 Winter Fashion Trends
Kids can wear any number of trends, and as brands add colour and texture to keep their young customers happy, this season, kidswear has been elevated. Discover the coolest and cosiest kids’ fashion trends for A/W 2021.
Published 23 March

Dressing together and bonding through a shared love of colourful clothing is endlessly fun and lets kids express themselves.
Kids’ fashion mirrors the adult trends of any given season but can be a lot more fun – their fashion pieces are often whimsical, colourful and practical, and can come with surprisingly beautiful detail.

Read on to discover the biggest winter fashion trends in kids’ fashion, so your little one can unleash their imagination, play with the latest trends and start to carve out their own style.

1. Perfectly Practical
No matter how stylish it is, kidswear needs to be practical, comfortable and age-appropriate.

That means lots of cosy fabrics like cashmere or practical denim, cotton and linen styles. In 2021, the emphasis is on convenience and comfortability.

Get the look with natural fabrics, soft textures and anything that adds convenience to your kids’ clothing, like buttons, easy-access zips, and plenty of pockets.


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1. Kmart Zip Cardigan, $15.
2. Big W K-D Girls Button Jumpsuit, $15.
3. Best&Less Toddler Boys Denim Jogger Jeans, $20.

2. Raw Elements
Kids’ clothing this year saw a return to those natural fabrics, neutral colour palettes and earthy tones.

Some kidswear designs also embrace the great outdoors. Get the look with weather-proof jackets in hardy fabrics featuring plenty of pockets to stash treasures found during adventures.

Invest in durable shoes that can withstands lots of wear and tear, so your little ones can explore the outdoors. Think fun, bright coloured sneakers, chunky boots or hiking boots.


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1. Kmart Corduroy Puffer Vest, $17.
2. Cotton On Kids Frankie Puffer Jacket, $49.99.
3. Kmart Wind Breaker Jacket, $20.

3. Matching Dressing
Dressing as a family can be fun, but for insta-worthy memories, wearing matching outfits is next level. 

You can go wild and choose outfits that match exactly, or just pick one element to match, like a plaid shirt and shoes..


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1. Best&Less Womens Bunny Onesie, $35 and Boys 3-6 Bunny Onesie, $22.
2. Big W The 1964 Denim Company Men’s Straight Jeans, $15 and The 1964 Denim Company Boy’s Classic Jean, $15.
3. Best&Less Mens Knit Pyjama Set, $25 and Baby Full Knit Pyjama, $12.

Or, discover more great retailers here to explore more kids’ fashion trends for yourself.

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